WDW History

The American Adventure Show at Walt Disney World

From WDW History, the Walt Disney World history archive

The American Adventure has run in Epcot's World Showcase since opening day in 1982. Its history, its Audio-Animatronics, and the little-known reason behind the clock tower's backward numeral.

The American Adventure is the stage show at the center of Epcot’s American Adventure pavilion in World Showcase, running continuously since the park opened on October 1, 1982. It is one of the few attractions still operating exactly where it started, and one of the few that has aged into its subject matter rather than out of it: a show about the sweep of American history has now been running long enough to have its own history worth documenting.

The show’s engine is a cast of Audio-Animatronics figures playing figures from across three centuries of American life, anchored by two hosts who never actually met in real life: Benjamin Franklin and Mark Twain, guiding the audience through the Revolution, westward expansion, the Civil War, industrialization, and the 20th century. Franklin’s figure is the one people remember. At one point he appears to climb a short flight of stairs unassisted, an effect built on a hydraulic lift disguised inside the steps rather than a walking robot, and it remains one of the more convincing pieces of stagecraft Imagineering has built into a fixed theater production.

The score is its own piece of Disney trivia. It was recorded by the Philadelphia Orchestra rather than an in-house studio ensemble, giving the soundtrack a fuller, more legitimately orchestral sound than most attraction scores of its era. The closing theme, “Golden Dream,” has kept its original melody and lyrics through every refresh, even as its orchestration has been re-recorded more than once.

The show’s closing montage is where updates land, while the earlier acts and the Franklin and Twain framing device stay untouched. A 2007 refresh added about 45 seconds of footage to the end of the montage, most notably NYPD and FDNY rescue crews from the September 11 response. A larger 2018 update went further: a new digital projection system, a re-orchestrated arrangement of “Golden Dream,” and a finale that folded in more recent figures such as Barack Obama, Elon Musk, and the 2016 U.S. women’s gymnastics team.

Little-known fact: the clock on the pavilion’s tower renders 4 o’clock as “IIII” instead of the standard “IV.” Disney’s stated reason is legibility from a distance, though the choice also happens to match a common convention on colonial-era clocks, in keeping with the building’s Georgian design.

Few attractions from Epcot’s opening day are still running unmodified in their original building, doing their original job. The American Adventure is one of them, and that alone makes it worth a slower look next time the World Showcase loop brings you past the pavilion, rather than a walk-through on the way to a snack around the lagoon. For more on what else opened alongside it, see our history of Epcot’s Future World attractions and the fate of shows like Captain EO that didn’t last nearly as long.